EXTENDED VERSION
Education
E.W. Scripps School of Journalism, Ohio University
Expected graduation: 03/10 or 06/10
B.S.J. Public Relations Ohio University, Athens, Ohio
Overall/Major GPA: 3.5/3.74
• Gateway Excellence Award: Full tuition and fees based on academic excellence
• Ohio Board of Regents Scholarship: Four-year renewable award based on academic excellence
• Member of Mortar Board National Senior Honor Society- Cresset Chapter, Sigma Alpha Lambda, National Scholars & Honors Society, Public Relations Student Society of America, Dean’s List
Public Relations & Social Media Experience
Blogger/Creator, The PRospective Employee
July 2009- Present, http://dannycoxdidit.com
• Create original content regarding the use of Social Media to ease the transition from education to career
• Utilize Twitter and Facebook to drive traffic from/communicate with targeted audience/demographic
Public Relations Director, “Trailerpark”
December 2008- Present, www.trailerparkmovie.com, Athens, OH
• Create/execute Public Relations plan for feature-length film, Trailerpark, based on book by Russell Banks
• Through media release distribution, secured front page of Life section of Columbus Dispatch
• Through direct pitching, secured two front page stories in Michigan newspapers
• Utilized Twitter and Facebook to sell more than 1,300 tickets to Ohio University premiere
• Executed traditional street-team fliering and meet/greet techniques to fill Lake Placid Film Forum
premiere to near capacity
Social Media Coordinator/Blogger, AthensHub.com
June 2008-Present, www.athenshub.com, Athens, OH
• Create/maintain the website’s social networking profiles
• Create original, Athens, OH-related content that is Search Engine Optimized to maximize traffic
• Secured a three-event promotional partnership with local Coors Light distributor
• Ran an aggressive Facebook publicity campaign, nearly doubling the traffic from previous month
Social Media Marketing Director, Benny: Escaped Convict
March 2008- September 2008, www.bennyescapedconvict.com
• Used Facebook, MySpace Video, TubeMogul and other social media to promote Atom.com original series
• Recruited over 1,000 Facebook users to ‘Benny’ group in less than a month using search tools
Caller/Student Supervisor, Ohio University Phonathon
September 2007-Present, RuffaloCODY, Athens, OH
• Personally raised $100,000 in first year as a caller
• Responsible for all recruiting, interviewing, and training of new employees from March, 2009 to present
• Trained callers in proper ask techniques, stressing importance of maintaining Ohio U brand/reputation
Intern, The Orange & Brown Report
July 2009-Present, http://www.scout.cle.com/, Cleveland, OH
• Retroactively tag over 390 blog entries with key words
•Perform & utilize keyword research for search engine optimization for target audience
Public Relations Director, Student Senate
October 2008- June 2009, http://www.ohio.edu/orgs/senate/, Athens, OH
• Assist in promotion/publicity of Student Senate events
• Find creative outlets through which to promote Student Senate
• Communicate effectively to student body, Dean of Students, and members of Student Senate
Proficiencies & Skills
• Proficient with Twitter, Facebook, FriendFeed, Blippr, Digg, Del.icio.us, other Social Media
• Search Engine Optimization- writing, Web site structure, research tools
• Exceptional writing, speaking, communication skills
• Photography, video composition/editing
• Proficient with Adobe Photoshop, InDesign, Illustrator, Microsoft Word, Powerpoint, some Excel
Additional Experience
Peer Mentor, Ohio University Learning Communities
September 2008-November 2008, Ohio University, Athens, OH
• Provide an approachable, on-campus reference for a group of 14 first-year students
• Work side by side with distinguished faculty member to prepare a one-hour lesson each week
Talent Coordinator/Interviewer, Pathway to The Presidency
Summer 2008-Present, Various
• Traveled to 2008 Democratic National Convention in Denver for documentary of election
• Interviewed various Ohio delegates, including Governor Ted Strickland, Attorney General Jennifer
Brunner, Representative Dennis Kucinich, Ohio Democratic Party Chairman Chris Redfern, and others.
• Filmed b-roll on the convention floor using Canon XL-2
• Contact political officials and arrange meeting times/interviews
Precollege Orientation Advisor
Summer 2008, Ohio University, Athens, OH
• Worked with a team of advisors to educate, inform, and prepare the class of 2012 of Ohio University.
• Addressed questions & concerns regarding the university experience with parents of incoming students
Abridged PDF Version Available Here
